I’ve been in the process of digitizing my family photo archives, a laborious process of sorting through shoeboxes of tattered prints and slides — but also a journey of AMAZING discoveries. Like the photographic relic above.
This is what photo contests looked like back in the Summer of 1968. I found this entry form — which I assume was never mailed in — in a box of unorganized slides that hadn’t been touched in at least 30 years. I never even knew this box existed (so go see what your parents might be storing in the attic).
Here are the steps my father took to take his shot at fame and glory…
THE PREHISTORIC WAY OF ENTERING PHOTO CONTESTS
1. Buy slide film at Zayre’s, a discount department store similar to Kmart. (We miss you, Zayre’s!)
2. Take photos you think will impress the contest judges.
3. Get slides developed at Zayre’s, which at the time usually took 7-10 days.
4. Drive to Zayre’s to pick up your pics.
5. Fill out an entry form and mail it to Minnesota.
6. Wait by your mailbox for news about the winner.
I’m always curious about What Might Have Been so I scanned my dad’s scenic entry.
It’s not a bad shot. Well framed. Love the juxtaposition of dirt, gravel, asphalt, grass and mountains. I have no idea what his competition might have been, so I’m not going to judge his selection. But I do know this: Thank Heavens for the Pongr Way.
THE PONGR WAY OF ENTERING PHOTO CONTESTS
1. SNAP — Take a pic with your mobile phone.
2. SEND — Email or picture text to (brandname)@pongr.com
3. INSTANT GRATIFICATION — Get an immediate direct response by email or text letting you know if you won, are still eligible to win, or you may receive an exclusive offer only for contest participants.
Make no mistake about it, the Pongr Way is not the way most brands, businesses and bloggers are running their photo contests (yet). Many Facebook and blog-based contests still involve a laborious process — perhaps even as time consuming as the snail mail method.
Consider all the work that a social media manager must do to currently keep track of photo contest entries and to display them. Photos sent in by email or posted on the Facebook page must be curated, sorted, categorized and constantly updated.
Pongr’s free Photo Widget tools does all that for you and presents everything in a live streaming gallery that your business would otherwise have to pay a developer to create.
Want to run your next photo contest the Pongr way? Please drop us a line at firstname.lastname@example.org and share what you’re up to!