As demonstrated by Miles High Clothing, Pongr’s new free Photo Marketing Widgets help small businesses, nonprofit groups, community organizations and bloggers run automated direct-response photo contests. You’d have to hire your own team of developers to run your photo sharing campaigns so smoothly!
Yes, photo contests are fun. They provide hours of amusement as you get to look at babies, puppies and unicorns hopping over rainbows with your product.
But just collecting fan photos has little lasting business value if you just slap the pictures on a page and forget about them. It’s vital to know who your customers are in order to build ongoing RELATIONSHIPS.
Whether contest photos are emailed from your mobile phone or from your computer, all Pongr submissions are geotagged with the sender’s location. The Fan Mapping Widget lets you know where your greatest concentration of fans are:
For pure aesthetic purposes, you can choose the map view (above) or satellite view (at the top of this post). Knowing where your customers live (and don’t live) is invaluable marketing information for planning future market outreach.
Miles High Clothing, for example, has no sales in Greenland, which despite being one of the least populated countries on Earth, does have a demonstrable need for Baby Alpaca Sweaters!
(To embed our free Photo Contest Widgets, click here)
Learn more about…
– Pongr’s Contest Leader Board
– Pongr’s Live Photo Streaming Widget
– Behind The Scenes: How Miles High Clothing Set Up Their Sticker Photo Contest
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